Year after year, Jeanine’s seminars at the NBA’s Rookie Transition Program had the highest retention rate; young rookies remembered more information from her seminar than other programs presented. For years, clients have begged for Jeanine’s seminar music. Her seminars with music have helped campers, students, anti-social youth and athletes to remember important life altering concepts and skills. Now they’re available to you.

In 1998, Jeanine Primm Jones formally began using popular and up-to-the-minute music to enhance her ability to reach audiences.

Jeanine’s mother was a music teacher who studied for her Master’s in Learning Disabilities, and who shared her love of music, and her passion for using music as a way of teaching “different learners” with young Jeanine before she died in 1975. In the 1980’s and 90’s, Jeanine found passion in her hobby as a casual eclectic DJ for fellow students, friends, parties and family events. While pursuing her Masters in Social Work, Jeanine was trained to “meet the client where they are.” It was then that Jeanine realized that her knowledge of music and lyrics could possibly become a bridge to “meet clients” in a familiar place.

Young people listen to up to 40 hours of music per week. Music is a universal language that stimulates the senses, tells a story, maintains a rhythm, evokes emotional responses and cures boredom. People relate to it. Using popular music to teach relationship health works for all types of learners.

Jeanine’s use of music begins with background grooves that set the tone under themes being discussed and words sung by an artist to introduce or reinforce a theme, point of interest or drama. She will substitute rap lyrics for her own words for a description; a punch line of a joke told and even a call and response montage to highlight an important list, etc. These are often mixed music clips, many current enough to be on the radio at that moment, most popular enough for young people to know the words to and others forecasted to be hits in the following two months; this ensures that when participants inevitably hear the songs, they will be reminded of the concept with which it was associated in the seminar. This technique reinforces lessons. It works!

To order your seminar with music for teens and young adults contact us or call 914-997-1136.